I’m a sucker for a well-told story. Add in how a successful business navigates the treacherous waters to survive and actually, ok, tell the story. That’s stuff worth passing along to others. The folks at Basecamp created them:
Basecamp spent three years telling the stories of people who run businesses that endured 25 years or more. Have a listen — they’re an inspiration for anyone looking to build a business that goes the distance.
Wailin Wong is the reporter that guides you through these stories. She is well researched, thoughtful, and a colorful storyteller. She brings the goods.
Here are a few of my personal favorites: